EC
CO

shoes designed to move you
We have been developing communication and design for ecco for over 14 years. We have had a strong focus on the storytelling of shoe design. Each product had to be accompanied by a visual and graphic dramatization of the design idea, its function and goals. These visualizations had to make a statement worldwide in point of sale and other platforms with a clear line to ecco design philosophy.

Location: Copenhagen, Stevens and Iceland

Shoes
designed
to
move
you

Outdoor campaign

Catalog spread and main motif. Location island.

Photo based on the shoe design and story.

Sport fashion

Second Natur
A shoe with strong inspiration from nature. Ecco wanted to develop an insight into the interaction with nature and the forces that shape and create landscapes and worlds.
Everything from Yakokser’s scratches on the skin after a fight to landscapes degradation and rebirth. This is one of our visual bids that story.

Location: Amager Copenhagen

Structure from nature there and can be found as inspiration in ecco shoes

A special campaign for contemporary casual shoes done in a documentary photography style.
Location: Copenhagen

Capital image.
Photo shoots inspired by the
world of cinema.
Location: Copenhagen

Cla
ssic

We are very fascinated by the school’s story. Note that the overall picture is also included in the still life.

Location: Copenhagen

No animals were harmed during filming.

Location: Stevns

who
says
hu
mans
can't
fly

Who says humans can’t fly. A branding campaign for all ecco’s product designs. The task was to visualize ecco’s value and approach to design and the world around them.
Location: New York

who
says
humans
can't
fly

BTS

Location: Iceland

Bee&Bob
Are two of the many characters we have developed for ecco kids. Bee&Bob live by the motto expand you self. They are made as cartoons. As cartoon series. As promotion and merchandise. They have their own slang and expressions. They have a housefly and an animal called a geefee. They are made as a caricature of a teenager who can laugh at himself. They naturally live digitally.